Thursday, October 14, 2010

The Business Of Online Video

The Business Of Online Video


Which Ad Formats Have The Greatest Ability To Help Content Owners Monetize Content?

Posted: 13 Oct 2010 09:01 PM PDT

For all the buzz about online video advertising, most content owners have yet to be able to turn their online video from cost center to profit center. Still, strong signals suggest that video monetization is around the corner, provided content owners don't pull back in today's economy. On November 2nd at the Streaming Media West show in LA, a panel...

Cutting The Cord On TV: Will Online Video Really Lead To Cable’s Demise?

Posted: 13 Oct 2010 09:40 AM PDT

From Hulu to Netflix, streaming video is having a powerful impact on the traditional television industry. But are consumers really cutting the cord and bypassing cable operators in favor of online video? This is one of the big topics we'll be covering at the Streaming Media West show in LA in three weeks with a great lineup of speakers including:...

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